We live in an age where we're constantly bombarded with content from every direction! If you're not sure what content creation is, you're likely already doing it without even realizing it. Content creation is the process of starting with knowing your target audience and then generating a relevant idea that can be translated into written or visual form so that you can communicate your message to them.
When you create content and post it on a website or social network, it can be found by people searching for related information. Companies rely on the principles of SEO to ensure the visibility of their content.